The Skinny: The Walter E. Smithe brothers–known across Chicago for their witty and memorable television commercials and extensive inventory of well-made, stylish and functional furniture and home accents–are at it again... this time inviting Billy Corgan and his Resistance Pro Wrestling company to join in their commercial hijinks. Corgan may be best known as the Smashing Pumpkins’ singer/songwriter, but he’s not okay with smashing just anything. In the commercial, Corgan humorously saves a bar chair by beloved Chicago furniture retailer Walter E. Smithe from a royal crushing.
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