Singer/songwriter/pro surfer Donavon Frankenreiter is set to release his fourth album, 'Glow', October 5th on his own label, Liquid Tambourine Records (through Warner Music Group's Independent Label Group). Frankenreiter has been a busy man this summer; he just wrapped up a Verizon & Samsung sponsored two month tour of the East Coast, where he hit up nearly every surf town between Florida and Maine. He even had some time to stop by Zappos headquarters to answer some customer service calls and play a couple songs to to entertain the Zappos staff and support his sponsor, Sanuk sandals. Frankenreiter is currently climbing and performing on Mt. Fuji in Japan as part of the Love Hope Strength Foundation's Mt Fuji Rocks.
"Glow," the title track and first single off the new album, is off to a fast start at radio. It's getting a great reaction and a plethora of Triple A stations have been spinning the record early, including KTVZ/Minneapolis, WCOO/Charleston, WXPK/White Plains, KRPI/San Diego, KBCO/Denver and WXPN/Philadelphia among others. "Glow" is positive and uplifting.
In true Donavon Frankenreiter fashion, there's little room for stress on 'Glow'. The album's 10 tracks are the perfect antidote to trying times: warm, organic, and overwhelmingly hopeful. And Frankenreiter is ready to bring the new tracks to his international fanbase as he continues to crisscross the globe on more surfing and musical adventures. "If there's anything I learned, it's that you really gotta be yourself," he says, reflecting on his career. "You can't fool people in music if you want to stick around for a long time."